Apple issued a news release about Apple iphone SE. Please read it and evaluate this press release in terms of its 1) news value, 

2) content ( read the 4 fundamentals of writing of page 319; use  numbers 3 & 4 to make your  critique)  

3) essentials ( inverted pyramid model). 

Please read the textbook pp. 319-322 to understand what criteria you should use to evaluate, and incorporate these rules in your answer.