Please answer these there questions with individual paragraphs and citations for each.

1) Define Marketing. Answer this in your own words, not a direct quote from the textbook. OR, expand on the definition from the textbook.

2) Why is marketing important? In your own words tell me why and give me two examples. 

3) Marketing, especially “Promotion,” has been criticized as adding unnecessary cost to products and increasing both consumer and business costs. Is this a valid criticism? Explain. Use examples from your life.