Fashion Research

Please read the two sources and give an answer about possible solutions in consuming smarter/better, more ethically while still using peoples need for the new 
If possible, provide an additional  source/summary with MLA sourcing.
Not double spaced format Concise explanation is fine but most detail as possible

https://www-jstor-org.proxy.library.nyu.edu/stable/pdf/j.ctt183p0z0.11.pdf?ab_segments=0%252Fbasic_SYC-5152%252Ftest&refreqid=excelsior%3A03711350fcd941dea830286eb07ef62f
source that may have to do with solutions– talks about resisting ideology and utilizing fashion to make political statements

The picture has an entire section on marketing that could be interesting/useful and includes some examples of advertising
its called let my people go surfing, and im sure its available online